Find your Pawfect Match this Valentine’s Day

4 February 2010

The RSPCA and Hill’s Pet Nutrition aim to find loving homes for 50,000 cats and dogs in 2010, kicking off with an adopt-a-thon on Valentine’s Day weekend, February 13 -14.  

The “Find Your Pawfect Match” campaign is encouraging people to visit RSPCA shelters nationwide to meet the many wonderful animals looking for love.

RSPCA Western Australia will be joining in on the festivities. There will be giveaways, face painting and ‘meet our pets’ tours as well as the opportunity to adopt a pet.

The big post-Christmas influx of cats and dogs has meant that many beautiful animals desperately need loving homes.

The RSPCA’s National President Lynne Bradshaw, says introducing the Pawfect Match campaign during the month of love is a timely reminder to people that they need to assess their compatibility with a pet as seriously as they do a potential partner. 

“Just like people, animals have varying needs and personalities so it pays to make sure that the pet you bring into your life will fit in with the lifestyle you lead,” says Mrs. Bradshaw.   

“Do you have the time to walk a particularly energetic dog every day?  Do you need a cat that will get along with your young children?  Are you looking for a cat or dog to just keep you company?”

Potential pet owners can visit www.pawfectmatch.com.au, take a short quiz and be assigned with their pet owner colour – blue, green or orange – based on the type of pet that will best match them and their lifestyle. They can then scroll through profiles of animals available at RSPCA shelters across the country and evaluate which cat or dog is best for them.

Supporting the campaign is Hill’s Pet Nutrition, which generously donates pet food to feed every cat and dog awaiting adoption at the RSPCA.  Brett Henshaw, Hill’s General Manager, says the company wants to celebrate its longstanding partnership with the RSPCA by helping the organisation to achieve its goal of increasing animal adoptions by 20 percent this year.

“Hill’s is passionate about helping to enrich and lengthen the special relationships between people and their pets,” says Mr Henshaw.

“The Pawfect Match campaign is an ideal way of celebrating and recognising that bond.

“Research has shown that pet ownership has many physical, mental, emotional and social benefits for owners too, including reduced blood pressure and enhanced self esteem in children and teenagers.  It really is a win win situation for all involved.”

Come along to the RSPCA at 108 Malaga Drive, Malaga on either the 13th or 14th February and bring the family for a great day out meeting our incredible animals.